Why is Cold Approach So Hard? 

06/20/23

Cold approach is hard. It's one of the toughest ways to meet girls, but also one of the most rewarding.

Primarily, cold approach hard because of its stigma and uncomfortable nature. 

Most girls just aren't receptive to it

In addition, attractiveness plays a huge factor in hits difficulty.

However- it's still one of the best ways to meet women once you get good at it...  

The Challenge of Cold Approach

Here's a quick list of why so many guys struggle with it:

  • Many guys only try to meet the best-looking girls.
  • Many guys aren't attractive enough.
  • It carries a negative social stigma.
  • Many girls you approach aren't single.
  • It requires you to approach a lot of girls.
  • You're conditioned to believe it's wrong.
  • Many don't use online dating to help with rejections
  • Approaching can be awkward and uncomfortable.

Many guys make two critical (and unfortunately common) mistakes when cold approaching. These two fatal errors can reduce your odds of getting a lay to zero.

The first is how they are only interested to approach girls way out of their league

There's nothing wrong with being a bit ambitious. It's indeed possible to pull girls who are more attractive than you. However, you need to be realistic.

The second (closely related) is how you need to look good

There is a baseline of attractiveness where if you're below it, cold-approach becomes exponentially more difficult. Objectively, you need to be at least a 7.

Nervousness and anxiety also makes going up and talking to girls very hard.

Even if you're very attractive and frequently get looks from girls, it can still be very challenging. AA overrides any logic, reason, or plans you may have to do something.

The quiet thought in your head says, "go approach her." 

But the pumping adrenaline and subconscious fears scream "DON'T!"

You feel the reasons not to, which often makes internal mental reasoning futile.

Even though cold approach may seem daunting, it has massive potential if you can commit to getting good at it. 

Many girls don't like dating apps or dating through their social circle. They are waiting for you to approach, and there is little competition from anyone.

A man cold approaching at a house party.

Does Approaching Get Easier?

Cold approach does become much less challenging over time. Usually just a couple months of regular approaches will help improve your confidence to make a noticable difference.

Today, I can approach 90% of the time without delay or a second thought. It can happen anywhere or anytime. 

Best of all, I can do it without having to psych myself up.

The other 10% is when, for whatever reason, I don't immediately go up and talk to her. Maybe I had a bad day or feel I really look like garbage which causes me to second guess myself. 

 If I were to "go approaching," it would definitely be at 100%.

It got much easier for me after I made my first 50 cold approaches (and the 3 lays I got from it).

How to make cold approach easier

Cold approach gets easier with these two factors:

  • Experience is gained from your commitment level and ability to deal with approach anxiety.
  • Success is dependent on your looks.

It can be surprising to believe, but cold approach can be very easy. You have to prove (to yourself) it isn't scary and that nothing will go horribly wrong. 

When you wake up with a cute girl on your bed that you met at the mall, you stop caring about the difficuly

The incentives are too strong.

However, you do need to check whether you should be cold approaching or not

This is about first having at least some experience with dating, and again making sure you look good enough. You'll really want to have at least have some confidence to build on.

Getting rejected can be pretty hard on some guys. If you're new at this, it's tough not to take it personally. There will be a fair bit of self-doubt, so you must be prepared for it.

Over time, you'll be able to use situational openers more. 

If you're unaware, a situational opener is like a warm approach, except you don't know them. So, you start a conversation by bringin up something relevant to the situation you're in (like mentioning what she's looking at).

This approach type is most succesful, but they can be difficult (more so). It's best to start integrating them after your first 20 or so approaches

This is because otherwise you'll overthink it and and get stuck in your tracks.

If you need help- check out 6 Crucial Tips for Dealing with Cold Approach Rejection.

a cold approach happening on a street

Battling Approach Anxiety to Meet Women

Cold approach is awesome and a rather life-changing tool. Yet, it's solely a mental game. 

Yes there are prerequisites to looking good enough, but that's actually attainable for most. You don't have to be an expert in this.

If you're a decent-looking guy, nothing is stopping you from heading to the mall right now and getting a number from a legitimately attractive girl.

You could take action this instant and change your life forever.

How crazy is that?

We have all the power to make a virtually instantaneous positive change, yet practically no one does it.

This is the ultimate litmus test for those serious about getting good with women and dating. So it's a shortcut, but one nearly all men are too afraid to take.

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